New Model of Care Will Be Available Exclusively to Certain Empire Medicare Members

Media Contacts: 
Sally Kweskin, (720) 373-4836

CareMore staff and area residents will launch the facility with a ribbon cutting and refreshments. We expect 250-300 area seniors and Brooklyn residents to attend.  
The grand opening for a CareMore Care Center – the centerpiece of a new concept in health coming to Brooklyn – will be held on Wednesday, October 17th, at 10:00 a.m. CareMore staff and area residents will launch the facility with a ribbon cutting and refreshments. Neptune Ave., area residents are invited to the open house and to tour the facility. 
Speakers and attendees will include:  

Mark Wagar, President & CEO, Empire BlueCross BlueShield

Leeba Lessin, President, CareMore

Dr. Zinberg, Founder Nifty After Fifty

Dr. Syed, Regional Medical Officer, CareMore in NY

Carlo A. Scissura, President & CEO, Brooklyn Chamber of Commerce 250 – 300 senior citizens

Photo ops and interview availability: 
October 17th, 2012, at 10:00a.m 
1230 Neptune Ave., Brooklyn, NY 11224 
The Care Center will cater to Medicare beneficiaries in Kings County and their caregivers, offering services such as podiatry, diabetic education and management, fall prevention, blood pressure monitoring and more. The center includes comfortable and safe exam tables, lightweight doors, and low-glare accessories. It also has a gym-like area with equipment devoted to strengthening exercises as well as classrooms for socializing and learning. The Care Center will be available exclusively to members of certain Empire Medicare Advantage plans. 
For more information about the CareMore model in New York, please visit
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